About us
2014
Company established
4
Regions operated: North America, Europe, Middle East, Asia
11
Countries delivered; one turnkey project being 10,012 kms away
8
Core team of in-house & partner specialists
1%
Customer claim rate (multi-year average)
36,000
Tonnes of steel table legs delivered (71% recycled content)
1,000,000+
End users have experienced our solutions
2015
Circular design solutions delivered since
We are a team of professionals with passion and capability to deliver great furnishing solutions. We offer our combined knowhow, long experience and network in the fields sourcing, product design, materials, manufacturing and logistics to deliver best possible value to our customers. We work with carefully selected supply base. Our target is to serve customers, who strive to build their brand and strive to realise the benefits of scale in their operation across all locations or projects.
Scale Up is more than furnishing. It's about..
- Strengthening your brand
- Easy and scalable solutions
- Accessible for all your locations
- Modular design
- Reducing lifecycle costs
- Circular design and sustainability
Passion for furnishing
#1 Easy brand management
Our passion is to offer consistency, solutions and quality, and easy ways to Scale Up best practices across all locations. While doing this we increase sales and profits of brand owners and their stakeholders.
#2 Continuous development
We believe in continuous development. Together with our customers and suppliers, our passion is to develop durable and efficient solutions. For example, we search for the best possible cleaning process and shortest time, and allow this to influence the design and function of waste management systems and furnishing, we implement most easy maintenance steps to allow for each location to look fresh every day.
#3 Sustainable solutions
We must all do our share. We take pride when we passionately deliver and promote sustainability and circular solutions to our customers and to our suppliers. Together we can create and implement the “Step by step” journey towards more sustainable solutions.
Our Story
Scale Up was founded in 2014 with a clear objective: to Scale Up businesses. We offer furnishing and lighting solutions that align with modern business needs: modular, scalable, sustainable, and always on-brand. The story started originally back in 2007 as an advisory company, and transitioned into Scale Up Oy Ltd in 2014, as furnishing deliveries were launched in larger scale.
The idea came from a practical challenge faced by businesses and brands with multiple locations: how to create a consistent interior experience that supports brand identity, while also managing lifecycle costs, sustainability goals, and logistical complexity. Scale Up was built to solve that.
Our founder, Reine, brought over a decade of global supply chain and product development experience, including strategic sourcing roles at IKEA across Europe, North America and Asia. His background provided the insight and capability to bridge high-volume international production with the precision and customisation that branded environments require.
From the outset, Scale Up has focused on delivering more than just furniture. We provide solutions – smart, good looking, co-ordinated furnishing and lighting solutions that are designed to perform across locations and over time. Every solution is tailored, but built with consistency, circularity and durability in mind.
In the years since, we’ve grown through partnerships with clients in the HoReCa, retail and maritime sectors. What unites these projects is a shared ambition to reduce waste, extend product life, and design environments that are both functional and future ready.
Today, our work is guided by a few key principles:
- Modularity enables flexibility, repairability and scale.
- Circular design materials, durability, manufacturing and end of life.
- Consistency across locations supports both brand identity and operational efficiencies.
- Collaboration means we work closely with clients, designers, manufacturers and stakeholders to deliver the best possible outcome.
We believe responsible design begins with the right questions – how long will it last? Can it be repaired? Can it be reconfigured instead of replaced? These are some of the questions we build into every project.
Scale Up exists to help businesses furnish smarter. To build spaces that look welcoming and feel right and last.